Sunday, August 19, 2012

Important Recommendations When Deciding upon A Monument Sign

By Gene Pickett


A monument sign should be the cornerstone of your premises identification. Monument signage is crucial for a business or residential development. Monument signs convey a professional image for a organization and also make your business simple to find. Placed in front of one's business in a pronounced and strategic location, your monument sign directs targeted traffic to your corporation. They're a sturdy and permanent means of building a lasting impression.

When deciding upon a monument sign you should look at the real reason for the sign. Is it to distinguish a neighbourhood? How about to draw in potential tenants to an apartment community? Another typical use is to identify a shopping center, or the tenants that rent there. A sign that specifies the tenants in a shopping center is frequently called a Joint ID sign. In a few cities, these signs don't count against the allowable square footage the tenants may have, so it is in essence free signage to them. The appearance of the monument sign needs to reflect the actual reason for the sign.

When you are planning a sign several factors must be considered. The first thing is to check with the local municipalities and then determine precisely what the allowable sq footage is. Positioning of the sign can also be critical. You typically cannot place a sign in the sight triangle. Also not commonly allowed is usually a sign placed off property. Setbacks from the property and flow line is important too, so it will be vital to check with the local authorities and discover precisely what is allowed. Next is to take in consideration the "flavor" of this name. Exactly what does the name express? You most likely would not use a Victorian theme for a name like "Wild Bill's Ranches". The style for the sign should reflect the name of the property, if possible. Another essential concern could be the existing architecture. I once replaced a sign that had been an attractive, modern theme with ornate brushed aluminum, set in a western style area. It had been a nice sign, but really didn't fit the area. It's always advisable to make the sign appear to be it belongs. This could often be achieved when using the same components as the structures, or similar profiles and colours.

Normal materials types found in monument signs are wood, steel, aluminum, expanded polystyrene, and masonry. Wood is often the least expensive, and could last 5-10 years. Steel is moderately priced, but likely to rust. A steel sign should last 10-15 years. Expanded polystyrene signs are foam in the core, and coated with a hard shell like fiberglass. These signs endure well, but do not have very much structural strength. If they are not tampered with, they are able to last 10-20 years. Aluminum is an excellent material to build with, plus it will never rust. A properly produced aluminum sign should last 20-30 years. Masonry signs are the standard for longevity. A correctly constructed brickwork sign will last fifty years and more. A good mixture is masonry and aluminum, which lends itself to creativity and durability.

Many monument signs have landscape designs around them, so think of whether you may be adding flowers or shrubs to compliment the sign. Be mindful in the choice of plantings in the front of the sign. Avoid plants that may grow and cover the lettering. Seek out plantings having the lowest profile when mature, and when they are evergreen this is an added benefit.Taller plantings should encompass the edges and also be put behind the sign.

Regardless if simple or elaborate, regardless of type you select, a monument sign causes a statement of your image. It generates that all-important first impression and offers new visitors or customers using a professional image that tells them a lot relating to your property.




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